Raising the Bar: Clean‑Label Strategies for the Next Generation of High‑Protein Foods and Beverages

Global flavors continue to drive excitement across food and beverage categories, fueled by migration, travel, social media, and younger consumers seeking authenticity. This session explores how cultural cuisines are being translated into scalable products without losing credibility or sensory integrity. Speakers will examine which regions and flavor profiles are gaining momentum, how brands are navigating appropriation versus appreciation, and the role of chefs and creators in shaping flavor adoption. Attendees will gain insight into how global flavors can unlock growth while aligning with evolving consumer expectations for transparency and storytelling.